MUSIC FOR ADS 001

MUSIC ALBUM

Conrad Kurrle - Director & Composer
Joseph Stafford - Sound Engineer
Patrick White - Designer
Peter Chang - Creative Support

BARE, INC. flips the street-CD scam: 5 songs burned onto CDs, the tracklist stamped onto $1 bills; you're paid to listen, but your time is the cost.

Music for Ads 001 collects cues first written to picture for BARE, INC. shorts and installations. We revisited, extended, and sequenced them for stand-alone listening while opening the arrangements. Against an age of algorithmic scoring, it’s a small love letter to the craft of commercial composition. The tracklist is:

1. Breaking the Bread!
2. Washing the Mug!
3. Auditing the Antics!
4. Gaming the Day!
5. Ad Music for Music for Ads!

We burned the album to CDs in-house and packaged each with a $1 bill stamped with the track list, reversing the street-CD pitch by “paying” the listener first. The gesture reflects contemporary ad economics: advertisers fund attention; audiences pay with time. Free copies went out across three U.S. cities and one in Mexico, cheekily billed as an “international tour.” On strong pickup, we added two more stops and closed in the smallest market: Spokane, Washington.

The original (2023) tour stops were:
1. Chicago, Illinois
2. Cabo San Lucas, Baja California Sur
3. Las Vegas, Nevada
4. Seattle, Washington

The added (2024) tour stops were:
5. Los Angeles, California
6. Spokane, Washington